Yesterday I was looking at the O2 Joggler device and thinking how, despite the environmental concerns, I wouldn’t mind a UMPC as a digital sign in the lounge giving information such as weather, travel status, internet connection status and domestic energy consumption. However the Joggler is locked from customisation and the Hack the Joggler website seems to be offline at the moment.
But I was stumbling around the net as I usually do and I found that DealExtreme (those fab people in China who sell cheap stuff to the world) are selling a little but potentially powerful UMPC called the Smart Q5, this little devil runs ARM Ubuntu, has a 667MHz Samsung S3C6410 SoC chip, 1GB of flash and a modest 128MB of RAM. Now the 128MB of RAM is a little on the short side but it is workable and the fact that the chip has some video acceleration could be an advantage. The big hesitation for me with this product was the fact that it only has a 4.3in display and that isn’t very big compared to my HTC Touch HD mobile phone. This brings me to find the Smart Q7 which has the same specification but with a larger 7in screen.
Overall they are fun little devices and not without their flaws, but they have potential to make a big impact, especially if they had a little extra RAM. With this in mind I have purchased one for ‘testing’ purposes and will report back my findings.
Now this is cool, I was just browsing looking for silicon for our products and I found quite a funky little chip from Broadcom. It is the new BCM70020 which describes itself as “a single-chip, full featured, multi-standard audio/video decoder/encoder/transcoder solution targeting volume PC and PC-based consumer electronic applications.”
Not only can it encode HD from either analogue or digital sources, but it can transcode between different MPEG formats and also act as a scaler/down-converter! I think someone in the broadcast industry needs to get their hands on these quickly and create a multi-format scaler/encoder/transcoder matrix device! A few of these, a PCI-E bus and voila there you have a cool transmission ops device.
There pop-up on the forums from time-to-time, and they complain why we don’t have one feature or another. In the latest thread on DigitalSpy they complained that our product didn’t feature 1080p, or DiVx decoding. So, I thought I wanted to post something on DigitalSpy, however common sense and experience tells me if I post it there I might regret it because it could be a reactionary posting by me, so I will post it here to vent:
“It depends on where you are targeting a product in the market as a manufacturer. We pay a licence for all technology we use (this may be different than you experience) for example we even have to pay a royalty for the use of Phono connectors. It would be a cost for us and eventually for the consumer, we already have people complaining about cost, should we limit our market further?
I won’t defend the scaler in the product, I have been over this issue countless times. Personally I recommend if you aren’t satisfied with the scaler to use the “Original” mode. We manufacture Televisions as well, and I know that the scaler chip we use can cost as much as the entire MPEG decoder chip (in a good TV). In a TV part of the cost you are paying for is the scaler, if we put a dedicated scaler chip in our STB product you would effectively be wasting the money you spent on your LCD TV and paying double.
An experience of using the scaler in a DVD player is more about ensuring the quality of the output of the DVD decoder and is mostly enhanced by using HDMI output for a digital-to-digital movement of signals.
In the end it comes down to a matter of choice, as a manufacturer we make choices that we have to balance (costs/sales) and the consumer has to make a choice to decide if the product is right for them. We make the product we feel most appropriate to make, we even take feedback, but ultimately the we are responsible for the choices and how they affect our sales. Some might even say they don’t have a choice because we are the only manufacturer of Freesat approved HD PVRs, that is still about choice, you don’t have to buy anything or you can buy a non-Freesat product or you can wait until another manufacturer decides to make a product.”
At least here I can remove it…