At the weekend I saw an advert on TV while visiting my mothers which was very familiar and so I sought it out to share. The following is the new advert for Mikado chocolate biscuit sticks:

http://www.youtube.com/watch?v=Z8kxB3nSTn0

However here is the dutch advert for ‘AA paper’ which is suspiciously identical and predates the Mikado advert on UK television:

http://www.youtube.com/watch?v=_zLDTu4QYtI

A shame that the advertising company didn’t check that their advert was original… It seems ‘AA paper’ do know how to make original adverts:

http://www.youtube.com/watch?v=V7CfGj406u0

A student I once worked with (David Vargas Racero) recently posted the online status:

“The secret to creativity is knowing how to hide your sources.”

To which my response was:

“Intelligence in the 21st Century is not knowledge itself, but the ability to know how to obtain knowledge at short notice. Where once it was said ‘Knowledge is Power’ the less catchy phrase should now be ‘Navigation of knowledge is power’.”

My attempt at philosophy for today.